Once I started talking about promoting a blog on social networks, then let's move on. Today I will introduce you how to do cross-posting from Twitter to the social network Vkontakte and from Vkontakte to Twitter... This time I will not explain why this is necessary, I have already written about this many times.

So let's go.

We go into your account in Vkontakte, after which we press the Search button at the top, and Applications on the right. IN search string we enter the word Twitter and get some list of applications.

In this case, we are interested in the My Twitter application. This application integrates posts from Twitter to Vkontakte. Click on this application, after which we get to the next page, where we agree to the terms and press the Yes button.

Then click the Options button and enter your Twitter account details.

On this question cross-posting from Twitter to Vkontakte we will consider it closed, it remains only to invite your friends to this page. And I invite you to join me. My profile page is located.

Let's move on to the next question.

Here we will already consider the public page, since it is from it that cross-posting to the Twitter account is carried out. If you want to tackle this issue, then first you need to create such a page, I wrote about this.

In order to make cross-posting from Vkontakte to Twitter, go to your page. My page . I invite you to join.

On the right side of your page you will see the button Manage the page, ours and we get to just such a page as in the next screenshot.

After that, we need to make some settings. On the next page, click on Advanced Settings and enter your Twitter account details.

That's all the simple steps to set up cross-posting in the social network Vkontakte... Now, when notes appear on Twitter, they will automatically appear in your profile, and when writing notes in public page they will appear on your twitter account.

It turns out that I slowly began to understand the issues of promotion in social networks, advertising my projects. But with advertising on youtube, I think I will have problems. I have been looking at this resource for a long time and I had some thoughts. But now I am ashamed to talk into the microphone, and even if I think that someone else will hear me. Time will tell.

i wish you every success in promoting your blogs on social media. I think my article was helpful.

The role of cross-posting in website promotion is extremely important. Yes, the organization of this process will require some effort from the optimizer or webmaster, but they will pay off with good traffic to the resource. What is cross-posting and how to apply it in practice - we'll talk in this article.

Role and significance of cross-posting

Speaking in simple words, cross-posting is effective remedy for free increase link mass, accelerating the growth of positions in search engines and increasing traffic by placing an announcement or a link to the author's publication on social networks, on forums, blogs, and resources of similar topics.

What does cross-posting give? With proper implementation, you can increase the TCI and PR, attract the number of visitors, and increase the popularity of your resource.

In order not to confuse cross-posting with spam, you should point out the difference - in cross-posting, when placing links, announcements of materials are used, and not entire publications. Thus, the uniqueness of the article does not suffer, and search engines have no complaints about the site.

A little about methods

There are three types of cross-posting - according to the technology used to place announcements.

The classic and long outdated method is manual. The author writes several options for announcements with keywords, puts a link to the source and places it on the necessary sites. The only plus of this method is the high uniqueness of announcements, which significantly increases the speed of indexing links search engines... On the other hand, there are many disadvantages - a large amount of time spent on writing announcements (or spending money on copywriting services), limited opportunities for placement.
Automatic cross-posting is widely used. Everything is simple here - announcements are copied from RSS feeds and then broadcasted on various sites.

But, perhaps, the most optimal is semi-automatic cross-posting. It assumes independent creation of announcements. But they are posted on a specific cross-posting service, which is responsible for their automatic publication.

Where to post announcements?

Undoubtedly, the best and most fertile platform for cross-posting is now social networks. A large and diverse audience allows the owner of the resource to easily attract potential visitors.

Now there are several specialized services that make it quite easy to cross-post to social networks. One of them is Piston Poster, the use of which makes it possible to post announcements simultaneously in 12 social networks.

To work with the service, you need to register, choose the most suitable social networks and agree to the automatic placement of information in them from your resource.

You can place information about the publication by clicking on the "Posts / New post" tab.

Simple cross-posting on VKontakte

The social network "Vkontakte" is the most visited in our open spaces. Therefore, you can effectively organize cross-posting "Vkontakte", using the resource for posting your own materials. Moreover, the standard custom page is a microblogging that allows automatic cross-posting to Facebook, LiveJournal and Twitter. You can make the appropriate settings in the page editing menu.

Cross-posting in WordPress

If your site or blog runs on this engine, it will be very easy to automatically cross-post to WordPress using a set of special plugins for LiveJournal, LiveInternet, VKontakte, Subscribe, and WordPress blogs.

Quick cross-posting in LJ

The publication of materials in LiveJournal also makes it possible to automatically send announcements to them in three popular social networks - Facebook, Vkontakte and Twitter. To organize cross-posting in LiveJournal, you should click on the "Account" button in your own magazine.

Once upon a time I wrote an article about how it is useful to do cross-posting to social networks using the example of twitter. I did it through FeedBurner.com and then it worked well. But in recent times the service is very messy and cross-posting has stopped. And so I decided to look for another service for this. And besides, I thought I set up cross-posting to other social networks, there are no many links 😉

But first, let me remind you why this is useful:

1. Your Twitter feed comes to life.

2. You and your subscribers can follow the discussion on the site via twitter.

3. New comments are indexed faster.

4. More people come to your site from this social network.

There are many advantages, now the main thing is to correctly configure everything. There are many contenders here, but some of them are paid, and some are buggy. The very first candidate for posting comments on Twitter became Twitterfeed.

The service is well-known, they write a lot about it, and there are many settings in it. But I didn't like the fact that you can only publish in it limited number tweets: no more than 5 in half an hour.

But in the last half hour, if not more, only one tweet came, although I myself wrote a lot of comments on my site during this time. Yes, apparently this is not my friend.

Another important point that I highlighted in the picture. Whichever service you use, it is very important to make sure that each tweet includes your Twitter login tag, in my case @prostolinux. This is necessary so that you can easily track the appearance of new comments in the notifications of your twitter account.

How to cross-post to social networks in five minutes?

Well, let's try another service. The second candidate was ifttt.com... It's over powerful servicewhich can cross-post anything from anywhere, including RSS to Twitter. I set up this kind of transportation and posted a couple of comments. We wait.

This is how it looks after setup. I already received the first tweet, but there was little information in it, so I added another EntryContent item to publish part of the comment. However, here you still need to experiment in order to produce the optimal text. In my opinion, the best combination is:

((EntryTitle)) ((EntryContent)) ((EntryUrl))

Yes, here comes a tweet from the comments and this is how it looks:

What I did for Twitter can be done with other social networks, of which there are a LOT. And although there are no Russian ones, it is also useful to spam foreign ones, a backlink is also a backlink in Africa ...

The only downside to all these services is theirs. Basically, every tweet you make will link to their site, albeit redirecting to yours later. Ideally, the link to your site is direct, albeit dofollowed. therefore the best solution there will be a plugin installation on the site that will cross-post comments to twitter. In this case, the publication will be instant, and not with a terrible delay, as in all these services.

Is there such a plugin? I haven't found it yet, maybe you know one?

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It takes a long time to publish posts on several social networks. You have to go to every social network and every community, prepare a post, manually attach pictures or create polls ... It will take a whole evening. But there is a way to do it in a couple of minutes - cross-posting.

Crossposting - posting posts in different social networks and even messengers from one admin panel. You create only one post, and it is automatically published in all your groups, publics and accounts. Or you post a new article on the site, and its announcement also appears in all social networks.

Crossposting is needed to:

• save time on manual duplication of posts, which means - on maintaining communities;
• not disrupt the content plan and posting terms due to the fact that more important things have appeared;
• accelerate the indexing of articles by publishing announcements from the site in social networks.

In this article, we will talk about how to use cross-posting, what services are there for this and what determines its effectiveness.

How to set up cross-posting

The simplest functionality for cross-posting is in the social networks themselves. Let's go to settings personal page VK and open the "Contacts" section:

In VK, you can configure integration only with Instagram, Facebook and Twitter

Attach accounts - and now posts from VK will be automatically duplicated on Twitter and Facebook. And when we publish a new photo on Instagram, it will appear on the wall or in the VK album.

This post is exported to FB from VK

But 2 problems arise:

• You cannot export posts from communities (the exception is from VK communities to Twitter). If you are only pumping personal pages, this is normal. If you are doing complex SMM, it's bad.
• The number of social networks is limited. It will not work to set up cross-posting on Odnoklassniki, YouTube, etc.

This method is not suitable for full-fledged promotion. Therefore, it is better to use cross-posting services.

Each such service is an aggregator from where you manage publications to all your accounts and communities. There you write posts, there you distribute them in the calendar grid and set the time of publication. We have highlighted the 5 most popular services.

SMMplanner

Price: 130–500 rubles / month, but you can only pay for posts. If you publish up to 100 posts per month, the service is completely free. You just need to subscribe to the SMMplanner communities on VK and Facebook.

Free period- 7 days.

Here you can combine communities into groups. If you are an SMM manager and manage several projects, create these projects in SMMplanner and add the corresponding groups and pages to them.

We link our projects with communities so that there is no confusion when posting

A unique feature of SMMplanner is the automatic deletion of records after some time. This is convenient if you post "temporary" posts: about promotions, special offers, etc.

We send a post with a message about the discount to several social networks, set up automatic deletion after a week

It's a balanced, simple service. Suitable for beginners and experienced SMMs.

SmmBox

Price:from 300 rubles / month (50% discount when paying for six months).

Free period- 14 days.

SmmBox is a smart service. It searches for popular posts on 16 topics and offers them for publication in your communities. This is handy if you don't want to get creative yourself (although you can create original posts too). Moreover, you can search for the most popular recordings even after the demo version ends. It's free.

Find good post and place it at home. You can do it in the same form, or you can change something before publishing - add text, remove a couple of pictures

The posts selected by the service are suitable for publishing on any social networks. For example, we can drag a post from Tumblr to VK, Facebook, etc. There is a simple image editor where you can apply a filter to the picture or crop it before publishing. And the maximum tariff provides for batch upload of images: you upload up to 25 images from your computer and get the same number of ready-made posts.

Immediately attach other attachments, adjust the posting time, if necessary, add a watermark to the pictures

SmmBox has browser plugin ... Put it - and create new posts by pressing Alt + X. You don't even have to go into personal Area service.

We create a post with a picture and text on any page of any social network

There is a serious disadvantage: Instagram connects via an external service. You have to pay for this separately.

This service is convenient if you "take in quantity": you make a lot of publications and are constantly looking for new content for a wide audience.

PublBox

Price: Free if you lead up to 7 communities. If more - $ 6 / month (50% discount is provided when paying for six months).

Free period- 14 days.

YouTube posting is especially interesting in PublBox. You upload a video - and at the appointed time it appears on your YouTube channel. As in other social networks.

Attach video, write text and choose social networks for cross-posting

There is also a built-in design editor with a bunch of templates. Choose a template, change the text, graphic blocks - and the image for the post is ready. There is no need to search for pictures by stocks and process them in Photoshop. And in "Reports" you can see the post with which picture got more likes and reposts.

In the editor, you can work with layers, change the background, add shapes and more

PublBox has a lot of SMM usefulness: extensions for engaging subscribers, an intelligent navigator for developing a content plan, etc. There is also a disadvantage: all communities and profiles from each social network must be connected and configured manually. It takes a long time.

If graphic content is at the forefront for you, and in SMM you are serious and for a long time, choose PublBox.

Amplifr

Free period- 14 days.

Amplifier is a smart cross-posting tool. He himself adapts images for different social networks, adds UTM tags to links and generates reports on clicks. Analyzes content: prompts best time publications for your target audience and evaluates which materials are good and which are not.

In Amplifer, you can also edit posts for each social network. Built-in typographer will place the correct dashes and quotes

In order for Amplifer to post announcements of articles from the site, connect RSS. But only after payment

This is the most functional, but also the most expensive service. Suitable for professional SMM-specialists.

Pur ninja

Price: $ 10 per month. The price includes unlimited posting and 50 social media accounts.

Free period- 7 days.

Everything is clear here:

5 items in the menu, and on top of the main button - "Write a post"

• Schedule - fill in the publication schedule here;
• Accounts - connect and disconnect your communities and personal pages;
• Analytics - we monitor how the audience of communities grows during cross-posting;
• Import RSS - connect RSS 2.0 to publish materials from the site in social networks;
• Team - we involve a colleague or hired SMM manager to work.

The main advantage of Pur Ninja is convenient editor... You attach media files to posts, set the publication date, sculpt watermarks on pictures. And most importantly, posts can be edited right away for different social networks.

We are preparing two versions of the post - for the VK and Instagram communities. You can immediately place emoticons and crop photos

Pur Ninja is good for newbies. It is very simple, but no advanced SMM functionality is provided.

Other services

Didn't find what works for you? Here are some more options:

How to make cross-posting effective

1. Don't spam. Content should be relevant: no need to randomly fill all social networks with publications using cross-posting. Sometimes you can publish 10 posts a day on VK, but for Facebook this is a lot.
2. Track publications and let's feedback in comments. People don't like soulless auto-posting. It makes work easier, but no service will communicate with subscribers for you.
3. Try to adapt the content to the format of the social network. What is good for Odnoklassniki will not be understood on Facebook. If the post is ambiguous - do not be lazy and publish it in two or three versions. The services Pur Ninja and Amplifer will help with this.

And with the help of cross-posting, you can do interesting things - for example, conduct unified surveys on all social networks at once. To do this, let's create a survey in Google Forms, and attach a link to it to the post. This is how it looks in Pur Ninja:

Even Instagram and Twitter users will be able to pass the poll, where it is impossible to create regular polls.

Who needs cross-posting

Cross-posting will be useful for SMM specialists, bloggers and those who promote their own products in social networks. Use it to get rid of routine work. But remember: cross-posting does not replace the need to comprehensively develop your communities / accounts. It is just a tool, and it only works in conjunction with others.

There is also a downside - Facebook ranks low posts exported from other social networks and cross-posting services. They are less likely to end up in your followers' feed.

If you have any questions, you can
ask them in the comments below.

Today I set up a simple and easy way cross-posting to the main social networks Vk, Facebook, Twitter - everything is written clearly and simply despite the fact that the article is already two years old.

4 ways to organize cross-posting on social twitter networks, Facebook and VKontakte

Probably many of you have friends or followers on different social networks. Moreover, some of them use only Facebook or only VKontakte. Well, Twitter is sometimes still present in various combinations with them. In this situation, such a simple action as publishing a link to a resource you like turns into a routine exercise. This monkey labor also got me, and I nevertheless decided to adjust duplicating entries in all social networks at once, publishing them only in one... The experiment dragged on a little longer than I expected, and now you will find out why ...

If you do not know what cross-posting is, then Wikipedia states that it is "... automatic, semi-automatic or manual posting of the same article, link or topic in forums, blogs ...". On my own behalf, I will add that usually an entry subject to cross-posting is created once, and then copied on the machine.

My crossposting requirements

So, to begin with, I will explain what mandatory requirements I have for cross-posting, so that when leaving one routine I don't get caught up in another.

• First, simplicity. I do not want to install any applications created specifically for cross-posting - everything should be done by regular means themselves social networks.
• Secondly, the maximum functionality of all resulting posts should be preserved, i.e. saving links and, if possible, pictures.
• Third, there are no duplicates. If you tinker with the settings in different social networks, you can get a good mix of the same posts in all of them. And spam complaints from you as a bonus.

In principle, these are all requirements. Let's get down to business :)

Method one: Crossposting Twitter → Facebook, VKontakte

Good and reliable way, works like a clock. Cross-posting from Twitter on VK is achieved by assigning a hash tag #vk in the body of the tweet:

Using the #vk hash tag on Twitter

To export to Facebook, you need to link Twitter to your Facebook account. To do this, click on the gear icon on top panel on Twitter and in the drop-down menu, click Change profile... Once on the page Profile, scroll down and look for the button Connect to Facebook - we press. Next, in the window that opens, click on the button Login with Facebook account, and in the next window we allow Twitter to publish on our behalf - the button Allow... Do not forget Save changes on the profile edit page.

Connect Facebook to Twitter

In general, the method is quite excellent. But there are several disadvantages that are significant for me.

If you like this method, click on one of the buttons (or better a few;)) on the left and start implementing it into your online life :) I'll experiment some more.

Method two: Crossposting VKontakte → Twitter, Facebook

Setting up this option is also quite simple. On your VKontakte page, click on the link ed. in the left column, then go to the tab Contacts and at the bottom of this section we see links Configure export next to headings Twitter and Facebook... When we click on the first link, we need to click the button Login to Twitter in the pop-up window. And in the next dialogue check the box opposite point Export posts to Twitter and press the button Save.

It's even easier for Facebook. If you are already logged in to Facebook, then after clicking on the link Configure export opposite the name of this social network, you will see your first and last name in a couple of seconds. If not, then in the pop-up window you will have to enter your E-mail and password and press the button To come in.

Do not forget to press the button after all these operations. Save In chapter Contacts.

Setting up export to Twitter and Facebook from VKontakte

So, now when posting a VKontakte post make sure there are daws opposite point Export to Twitter and Facebook and boldly press the button Send message... The post will be automatically posted to these social networks.

Example of post export results

Advantages of the method:

• As you can see from the screenshot above, this method partially solves the issue of missing a thumbnail in a post. It fits perfectly on VKontakte, since this is, in fact, the parent post in this case.
• The problem with intimidation of users when following a short link has also been resolved. VKontakte redirects without problems to desired page when you click, and the link gets to Twitter in an abbreviated form and he lets it on without any stupid questions.

But in this case, it was not without disadvantages:

• Firstly, on Facebook and the picture did not appear... If it is critical for you that the thumbnail is in this particular social network, you will have to use a different cross-posting path, in which Facebook will be the starting point.
• Secondly (and this disadvantage is simply critical!), the link on the way from one social network to another got lost somewhere. Actually, in this case, this method is only suitable for publishing your own thoughts.
  Now this problem has been fixed - links are published normally.

And one more small note: likes and reposts of news from the VKontakte feed are not sent to Twitter and Facebook - only entries typed manually or sent using social media buttons that caring webmasters do not forget to post on their sites.

Method three: Crossposting Facebook → Twitter → VKontakte

If you carefully read the heading above, then you probably noticed two arrows: the second appeared after Twitter. It's simple: in this case, cross-posting is achieved linking Twitter to Facebook only, and already from Twitter the post will go to VKontaktebecause we already know about the hash tag #vk - just add it to the post. Facebook does not directly support linking VKontakte.

Just to start, let's talk about the cons right away:

If you decide to share only your thoughts in this way, then it is quite suitable for such a purpose. Remains only link Twitter to Facebook... Go to the address