The relevance of computer clubs to date, many would question. In fact, now it’s not easy to find a person who would not have a single computer at home, and perhaps the Internet, too.
If you can always take advantage of all this at home, sitting on a soft sofa, who will need to go to the club, and even pay extra money for it? But, surprisingly, this business to this day is one of the most cost-effective, and the flow of customers does not think to decrease.
What is the reason for this, for what reasons people in our time can give preference to computer clubs:
- Children and adolescents, who make up the largest percentage of club visitors, have developed a need to be in the company.
They are attracted by the opportunity to come to the club with friends, share their impressions during the game and spend time together. In addition, the club allows you to play paired games or even games with many participants, which is not always possible at home.
- Many parents do not approve of the excessive enthusiasm for children by computers, restricting access, and also do not allow themselves to be noisy in the apartment.
In the computer club, you can make a lot of noise and play for your own pleasure.
- All people in life have various force majeure events.
It happens that you urgently need to do this or that job, find information, contact someone - and the Internet, as luck would have it, is disconnected. Such cases are by no means uncommon, so visitors who just need to use a computer will come up regularly with you.
In other words, to consider that modern computer clubs are empty is extremely wrong. It’s quite possible to get good income from such a business, however, when organizing the club’s work, you will have to face a number of difficulties.
How to organize the work of a computer club
Open computer club makes senseif in your city or region there are no analogues to such an institution, or if they do not satisfy all the needs of customers.
At the same time, the settlement should number at least 20 thousand inhabitants, otherwise the project is most likely doomed to failure. Basically, the work of such a club is designed for adolescents, a little less so for students, the rest of the age categories are an exception.
For youth, the most convenient time to visit the club will be evening or night, in the morning the institution will be empty. Therefore, it is better to draw up a work schedule based on this: a computer club should work around the clock or until late, possibly in the afternoon.
The central location for the computer club does not play a big role, you can open it in a residential area. However, it is important that the club is located within walking distance of the school, and preferably from a few. It is advisable to directly locate the club next to a stop or a large store. It is not recommended to use the room located on the first floor of a multi-storey building - residents will constantly complain about the noise.
But, at any location, noise insulation characteristics of the room should be maximum.
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Technical requirements
The activities of a computer club do not require a license, but this is where the "simplicity" of the organization ends.
Otherwise, you will have to draw up a lot of documents and go through a series of scrupulous checks. Still, such work will be directly related to children, and with this in our country is always strict.
To get full access to work and operation, a computer club needs the following:
- At the Ministry of Communications, obtain a license to use the local Internet and provide thematic services.
- If you chose the club’s round-the-clock schedule, you will need permission to do so at your local police station.
- According to the sanitary service standards, at least 4 square meters should be allocated to one playing place.
For the club to generate income, there must be computers in the hall not less than 15.
Based on this, and you need to calculate the area of \u200b\u200bthe room - as you see, it turns out not so small
- The next important point is related to the power of electromagnetic radiation.
This indicator should also remain within the normal range, so SES employees will take the necessary measurements at each computer. The service, by the way, is paid. - In addition, it will be required to comply with fire safety standards.
The wiring in the room must withstand enormous voltage, so it must be changed during repair. The club must have a fire exit and fire extinguishers: with such activity of the power grid, this measure is inevitable. - By law, children can not be in a computer club during school hours, as well as after 9 pm.
Violation of these rules fraught with heavy fines, so you need to closely monitor the schedule.
Computer equipment
Remember that the equipment that you will use in the club must be as powerful and productive as possible. Not every computer will pull modern video games.
Better to buy computers directly from the manufacturerThus, it will be possible to save a lot on intermediaries.
However, games alone are not enough: high-speed Internet is also required, which will require considerable investments. The corporate network is not at all what the Internet is for home use, it is completely different in terms of both speed and price. Subscription fee forhall equipment at the lowest possible speed will cost several thousand - and you need a much faster connection, you need the Internet to “fly”.
Next solid expense item - software for your computers.
The catch is that it is indispensable must be licensed.
Of course, you can take a chance and take advantage of "illegal" software, but most likely, sooner or later the check will still reveal your trick. In this case, the consequences are most dire: up to 60 thousand rubles fine, or two years in prison - what to do, copyright infringement.
If the company itself, the security of which you used, applies to the court, the fine that threatens you will increase to five million rubles. In a word, in order not to make things worse, it’s better not to joke with the law and organize everything at the official level.
In addition to the main one, you should definitely stock up on small equipment: copy machine, blank disks, flash drives. It will allow you provide additional services and get more money (only one copier is worth it - be prepared that you will be constantly contacted with this request).
What can be the equipment of a computer club, look at the video:
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We will talk about the benefits of starting a small franchise business in a separate one. How to minimize the investment of own funds at the initial stage.
An example of an anticafe business plan is available at:. How to develop this direction and what will be needed for this?
Staff
For computer club numerous staff not only not required, but also undesirable:
- Firstly, this is quite an “independent” entertainment - video game lovers know very well how and what to do, they do not need tips, advertising or close attention from the employees.
In fact, the duties of an employee are reduced only to the registration of guests and monitoring the time, and therefore for this work one administrator is enough. - Another reason is that when it comes to expensive equipment, the choice of personnel should be treated doubly carefully.
It is difficult to vouch for a stranger - what if an employee turns out to be dishonorable and decides to quietly unscrew any parts for his home processor? Or he won’t keep track of customers who decide to do the same.
Better if the administrator will be a proxythat you can always vouch for.
Sample business plan for opening a computer club
As in any business, starting investments will be required a lot, in the future they will be significantly reduced.
The initial costs of opening a club are as follows:
- Rental of premises - from 50 thousand rubles;
- Network connection (speed 100 Mb / s) - up to 3 thousand rubles;
- Subscription fee for Internet for legal entities - 10-15 thousand rubles.
- Repair, change of wiring - 50 thousand rubles;
- Hardware and software - from 800 thousand rubles;
- Furniture - 300 thousand rubles;
- Utility payments - from 15 thousand rubles;
- Advertising, signs - 20 thousand rubles;
- Consumables, petty needs - 30 thousand rubles.
Generally, starting capital - about 1.5 million rubles.
The amount is considerable, which is not surprising when it comes to expensive equipment - but, rather fast (about a year), the payback and good income fully compensate for the costs.
Locker - This is a comprehensive automation system for computer clubs and Internet cafes. The main tasks of the system are the registration of sessions of computers in the hall and blocking the work of computers whose session time has expired. In addition, the Locker program keeps track of any additional services, user payments, each user's balance, computer reservation records, collects statistics and generates various reports on work and much more ...
Locker has an advanced system for sharing employee access to various functions and reports. Using additional modules, it is possible to display the status of computers in the room on a separate screen for users at the entrance to the computer room, display the current status of computers on the club’s page on the Internet, send messages about the current status to the club leader, and automatically print checks on the cash register.
New version of the client program for club computers club Client program . This program also works with Locker!
Bonus system of work: "bonus time" accumulates in the user’s account. For example, for every five hours of work, the user receives one hour of free bonus time. The use of this system is a good incentive for regular users.
Description of Locker
The program is distributed as shareware, and is delivered on an “as is” basis, that is, the developer is not responsible for the possible consequences of its improper use. Only the compliance of the program functions with its documentation and attention on our part to the wishes of the users of the program are guaranteed.
The program runs on Windows 10/8/7 / Vista / XP / 2003/2000 / NT / 98 / ME. Minimum requirements: a computer on which any Windows is capable of working, 15 MB on the hard drive + data size. The screen resolution of the display should be no worse than 1024x768.
Unfortunately, I did not have the opportunity to check out and touch all the programs for managing the computer room, but nevertheless I decided to make a small subjective review of the existing programs for controlling computer time in the Internet cafe so that you know what programs exist, where to download or buy them and the main functions of these programs. I tried only the first two programs from the whole list.
Gameclass
Quite powerful, but buggy program. It is protected by the fact that working on server Windows, it writes data to the MSSQL database, launched under a different user, and the operator does not have access to change data. I liked the system of accounts, when users putting money into their account no longer bother operators and sit down with their password. An extended statistics system that shows how much each account scored in a while. The ability to remove only one specific task without touching the rest. I did not like the format of the logs, according to which it is very difficult to find out who sat down when and how long he sat on what conditions. Very often there are glitches when the account receives a negative amount of money, while at zero the account is blocked. When you start the Generals game, if you choose to turn off the computer, an error occurs, the GCC client falls off and the computer remains unlocked. This is very actively used.
Astalavista
Great program, but unfortunately I only worked with the old version. An intuitive log of operations, a visual description of the configuration of each computer, a list of running programs, the ability to connect via vnc / radmin to a client directly from the program. I was able to run this program directly from under Linux using wine. In one of my clubs, operators still administer the hall using the Astalavista for Linux. Having registered the path to vncviewer in the settings, astalavists even under linux can perfectly connect to the client computer. Under Linux, several glitches appeared: at 100% load on the Astalavista processor, it stops responding to clicks. All programs work without even noticing this load, and the astalavist will not even budge. The second is that the operation log does not appear immediately, but after some time flush does not help.
astalaViSta SuperViSor Ver. 2
The software package ".:. AstalaViSta SuperViSor" is a backbone software (software) for automating the activities of computer centers (CC), computer clubs (CC), Internet centers, Internet cafes, home networks, computer classes in educational institutions, collective centers access points, Internet access points, etc. Our development is based on experience in the field of automation of computer clubs over the past five years (since February 1999).
Network administrator
Network Administrator - a system for managing computers and keeping records in an Internet cafe or computer club. The system allows you to fully automate the work of the administrator, and also has the following features: A simple and intuitive interface, a shell for clients, automatic lifting of clients after a paid time. Automatic calculation of the cost of services. Unlimited number of services and tariffs, discount for users. Prepaid night mode. Ability to manage client computers (viewing active tasks, shutting down, rebooting, sending messages, running programs). Reporting system for the manager, the ability to convert reports to HTML format and send them to e-mail. Built-in NAT, proxies, accounting and Internet access restriction. Possibility of prepayment and postpayment. Client warning about the completion of work in 1 and 5 minutes. Creation of tariffs depending on the time of the day, on the day of the week on the number of hours purchased.
Locker
This is a comprehensive automation system for computer clubs and Internet cafes. The main tasks of the system are the registration of sessions of computers in the hall and blocking the work of computers whose session time has expired. In addition, Locker keeps track of the Internet traffic of each computer, records of any additional services, user fees, balance of each user, records of computer bookings, collects statistics and generates various reports on work and much more ... The program has a developed system for sharing employees' access to various functions and reports. Using additional modules, it is possible to display the status of computers in the room on a separate screen for users at the entrance to the computer room, display the current status of computers on the club’s page on the Internet, send messages about the current status to the club leader, and automatically print checks on the cash register.
Computer room The program "Computer Room" is designed to automate the work of computer clubs, Internet cafes. The main tasks of the program: control of paid time, traffic control, printer control, control of the work of administrators, maintaining popularity ratings of programs used by customers.
ESMART® Cafe
Billing system for Internet cafes and computer clubs. Support for STRIH-FRK fiscal registrars and the ability to use smart cards as a means of payment for the client.
KravNetAdmin ™
Professional software package for accounting finance and managing the activities of a computer center. Behind this phrase lies more than five years of complex but interesting work for us; and a serious result is for you. The presented complex has absorbed all the best ideas, both ours, and club administrators, and managers, and directors. We tried to build a perfect and complete set of programs that suits everyone.
Taskmaster
Control system, automation and control of computer clubs and Internet cafes Taskmaster Center Enterprise.
Clubcontrol
Powerful and reliable management system for computer clubs and Internet cafes.
Zshell
The ZShell system is designed to facilitate the work of the administrator and user, restrict user access to system resources, as well as to record and control the cash desk and incoming money, to keep complete statistics on administrator actions and computer operation.
IPguard
Completely free full-featured program for managing computer and online clubs. It can also be used in other cases where a controlled restriction of access and accounting for the use of a PC over a network are necessary.
Non-Russian Internet Club Management Programs
CafeSuite
CafeSuite is a powerful cyber cafe management software package that can help you with controlling your computers, managing customers, accounting and billing.
EasyCafe
EasyCafe is a complete solution for your management needs in your Internet Cafe. It is capable of handling the customers, the accounting and the cafeteria with the minimum human assistance. Moreover EasyCafe has many unic features for adding diversity for the clients. EasyCafe using cybercafes increase the quality of their services by providing wider options to their customers.
How to open a computer club - we offer a step-by-step business plan + 8 clear steps for opening your project.
Capital investments in the Internet club: 863 000 rubles.
Payback period according to the business plan: 12 months.
How much time do you spend on the Internet?
The information network is attracting more and more people, it has become an integral part of our life.
Own computer club is a real way to turn the expense article of millions of people into a source of income for you.
The main document that will help in this direction is computer club business plan.
Let's analyze the features of the business and the main points that you need to pay attention to.
Most likely, you think that the Internet is present in every home.
How can I get a consumer sitting in a comfortable chair to get up and go to a similar institution?
But a true entrepreneur should look at things deeper, delve into the essence of things.
The Internet is a network.
It allows you to be in close communication with the vast masses of people who have common interests, problems, values, hobbies.
Let us turn to sociology: a group of people with common interests strives for unification - this is a fact.
The idea to open a computer club is to provide such an opportunity for people to gather in one place.
The entrepreneur gives joy to guests, and keeps the income for himself.
What list of documents is included in the computer club business plan?
The first step that you should take when opening your computer business is to properly set up an enterprise.
To register a Limited Liability Company, certain conditions are necessary:
The presence of one or more founders.
They can be both individuals and legal entities.
Initial capital (minimum 10,000 rubles).
The amount may be paid in both money and property.
Initially, you can make 5,000 rubles., And then, within 12 months, make the rest of the amount.
It is necessary to draw up a charter.
This document is mandatory and is often developed on the basis of a sample by simply changing the necessary data.
After all the conditions mentioned above are fulfilled, the second stage begins - the assembly of a package of documents for registering a computer business.
The list of necessary documentation in order to open a computer club is indicated in the form of a table:
| Document | Way of registration |
|---|---|
| Confirmation of the uniqueness of the club name | Contact Rospatent |
| Enterprise Location Verification | Interregional Inspectorate of the Federal Tax Service of Russia for Centralized Data Processing. |
| Memorandum of association | It is drawn up by a notary until the time of drawing up the charter of the LLC |
| Data on the amount of initial investment | Extract from the relevant bank, with the exact amount of the investment |
| The decision to open LLC | To issue according to the instructions posted on the website of the Federal Tax Service |
| Details of the bank where the company account is opened. | Extract from the relevant bank |
Only after collecting all the necessary documents and placing the company in the register of the federal tax service, the process of opening a computer club can be completed.
If you have difficulty registering an enterprise, it is better to seek the help of an experienced lawyer.
He will be able to organize the process properly.
The costs of resolving issues of this kind will cost from 10,000 rubles. (it all depends on the experience of the lawyer and the office that he represents).
Marketing analysis for a computer club business plan
1. Analysis of the target audience.
At the second stage of designing a business plan, it is necessary to clearly define the target audience of the club that you decided to open.
Any institution works for the consumer, blindly - this is the key to the failure of the project.
Who can be the target audience of a computer club?
In order to answer this question, it is necessary to understand one important detail - now it is impossible to attract visitors only by the presence of powerful computers and uninterrupted access to the network.
Most potential guests have a computer at home, they do not need to visit such establishments.
Below is a diagram that opens the reader’s eyes to how many percent of Russia's adult population are aware of the existence of the Internet and actively use all its resources
The chart shows the percentage of the total population of Russia.
The computer club will be located in the city, where approximately 80% of residents constantly use the Internet and use it.
After analyzing this information, we will determine the main target audience, based on the possible goals of visiting a computer club.
The main goal of the modern visitor is team battles in popular games (World of Tanks, Total War, Dota 2, etc.).
We determine the age of a standard visitor - 14–26 years, i.e. it's schoolchildren, students or just working people with an interest in spending time together in a computer club.
Also, you cannot discard that small percentage of guests whose goal is stable Internet access.
Let's look at future visitors to our club more clearly:
2. List of competitive advantages.
When preparing a business plan for a computer club, we must focus on the payback of the enterprise and constant income.
The goal is to determine why the consumer should choose our institution, how it compares favorably with competitors.
Creating competitive advantages in practice is a very difficult task.
To solve it requires a deep analysis of the properties of the product, in our case, the product can be called the computer club itself.
We list its properties:
- The quality of internet services.
High speed and uninterrupted access to the network. - The level of technical equipment.
The quality of computers in the club, technical indicators to demonstrate the best performance. - The location of the computer facility.
- Staff.
Ability to provide quality service. - Convenience of the client's workplace.
- The quality of the cuisine, drinks.
- Interior design solution.
- Atmosphere.
Having determined the properties of a computer club, we will determine its merits.
In practice, the most significant qualities for visitors were comfort and compliance with the pricing policy of the services offered.
For the business to bring money, you need to try to design all the exceptional qualities in the early stages.
Marketing doesn’t forgive mistakes!
When developing a business plan, you should be based on the idea of \u200b\u200bmaximizing the improvement of all the qualities of the enterprise, achieving maximum competitive advantages.
Promotion methods or how to open a computer club and attract more people into it?
Advertising of the enterprise guarantees him an increase in the flow of customers, more guests - more money.
We set the task for marketing in a business plan - it is necessary to attract as many city residents to the club as possible.
The correct formulation of the problem is very important, because now we understand that the audience of visitors is limited to residents of the city, and possibly even to the small area where the club is located.
Given the specifics of the institution, we propose to consider the most localized promotion approaches.
Their list and implementation are shown below:
Publications in the local press.
They are ready to declare to all skeptics - the press will never go to the distant past, even printed forms of publications do not lose popularity.
Publications on local Internet resources.
It is logical to promote a computer club on the Internet.
Word of mouth.
For a small amount, residents are willing to distribute any information.
Loyalty programs.
Example: give a discount to people of retirement age.
In this way, you can achieve the disposition of the public, respect for business.
Do not lose contact with consumers.
Keep in touch with them, congratulate on significant events, attention is attracted by the same effect - only in your direction.
Atmosphere.
Create such an atmosphere of the establishment that the guest would like to return to you and capture a couple of friends.
You can get customers by writing a positive review on the local forum.
When designing a business plan for a computer club, you need to pay attention to quality marketing.
Choosing a room for a computer club
A computer club should be opened in a densely populated residential area of \u200b\u200bthe city.
Why is this decision right?
Our target audience according to the business plan is students and schoolchildren, i.e. the time of the most activity is reduced to 16.00 - 23.00 (after study or work).
This is the very moment when this contingent confidently goes to their home (few students live in the center).
The first factor provoked the appearance of the second - the proximity to the house is very convenient (remember competitive advantages!).
The cost of rent is much lower, which will reduce costs.
Characteristics of the room
A computer club is an institution in which customers work with equipment, i.e. we need to pay attention to fire safety, climate control, high-quality electricity, access or the possibility of placing technical equipment for a high-speed network distribution point.
Rental Service Cost
Renting a room for a computer club of 50 sq.m will cost about 23,000 - 24,000 rubles. (the cost can vary from 10,000 to 40,000 rubles.).
Selection of equipment for a computer club
Minimum checklist of equipment for 15 workplaces (+ administrator's place) according to a business plan:
| Title | Qty | Cost (1 pieces / rub.) | Cost (total rub.) |
|---|---|---|---|
| Total: | 706 000 rub. | ||
PC (complete assembly)  | 16 | 33 000 | 528 000 |
| Computer desk | 16 | 6 000 | 96 000 |
| Office chair | 16 | 4 500 | 72 000 |
Access Point (complete build)  | 1 | 10 000 | 10 000 |
Staff recruitment for the club
The staff is the soul of the establishment, if everything is in order with the service in your club, customers will come back again and again.
Make a list of required employees:
Administrator.
If you intend to work around the clock, you will need several people for this position.
System Administrator.
A very important employee, is directly responsible for the operation of the equipment.
Accountant.
Working with the cash register also requires an individual, calculating taxes and payments is a very painstaking task.
Security guard.
When there is so much equipment in the establishment, without descriptions it is obvious why a guard will be needed.
The minimum wage in Russia is 7,500 rubles, i.e. we expect that employees will receive an average of 15,000 - 18,000 rubles. per month.
Do not forget about taxes: for each of the employees you have to pay about 15% of his income.
Using the method of simple mathematical operations, we calculate the total amount: ~ 73 000 rubles.
The video shows an example of arranging a computer club:
The financial section of the computer club business plan
“If you go to the goal and stop on the road to throw stones at any dog \u200b\u200bbarking at you, you will never reach the goal.”
Fedor Dostoevsky
We’ll calculate how much money we will need in order to open a computer club.
It is necessary to take into account the rental of premises, checks of sanitation, the cost of equipment and salaries of employees.
By eliminating technical equipment and replacing it with technical support, the content of the business will cost 127,000 rubles.
To determine the payback period after opening, we calculate the daily income of the club.
When loading a hall of 10 people for 24 hours and an hour cost of 30 rubles. per person, it turns out 216,000 per month.
Subtract the amount of the monthly investment: total we have 89 000 rubles.
In this article, we answered the question, how to open a computer club.
The payback period of the project was 12 months.
With careful design and dedication in establishing a business, the project will certainly become successful.
Are you ready to devote a year of your life to the realization of a dream?
Get started, entrepreneurship requires good ideas and quick solutions, do not miss your chance.
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